Highlights from the opening day and information on how the designers prepare for the fashion event can be found here:
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The ninth Mercedes-Benz Fashion Week Berlin kicked off Wednesday with the fascinating show by Michael Sontag. Even after returning to its old location on Straße des 17. Juni, the event again lured countless fashionistas to the catwalk, including several VIPs.

Not only brand ambassador Boris Becker came to be inspired by the latest fashion trends, but the protagonists of the latest visual for the Spring/Summer 2012 Mercedes-Benz Fashion Event were there, too: supermodel Jessica Stam, fashion photographer Terry Richardson, and designer Giles Deacon. Mercedes-Benz pilot Bruno Spengler was also there to take a fashion break after his spectacular win on the Norisring.

Radiant sunshine for the opening day: the events tent next to the Brandenburg Gate

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VIP guests: design icon Marc Jacobs and actress Iris Berben

Austrian actress Nora von Waldstätten enjoys the frenzy of flashing cameras

Lina van de Mars and Enie van de Meiklokjes in a playful 50s look; Oliver Bierhoff in his customary athletic, elegant outfit